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    Issue 4   Vol 15 Summer 2025
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      • ✓ Issue 4 - Summer 2025
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    OpenAccess
    • List of Articles marketing

      • Open Access Article
        • Abstract Page
        • Full-Text

        1 - The Study of Factors Affecting Ethical Behavior in Consumers
             
      • Open Access Article
        • Abstract Page
        • Full-Text

        2 - "The Analysis of Types of Marketing from Perspective Axiology (Normative Ethics) "
      • Open Access Article
        • Abstract Page
        • Full-Text

        3 - Investigating the Professional Ethics System on Printed Advertising in Consumer and Brand Persuasion
        nima shojaei Kambiz  heidarzadeh Ahmad Rousta
      • Open Access Article
        • Abstract Page
        • Full-Text

        4 - Investigating the Impact of Ethical Attitudes on Digital Marketing Strategies On the performance of the hotel industry
        Ali  Nakhchian Ali   Hosseinzadeh Hossein momenimahmouei Mohammad Ghasemi Namaghi
        20.1001.1.23833279.1399.11.42.12.3
      • Open Access Article
        • Abstract Page
        • Full-Text

        5 - Provide a model for entrepreneurial marketing management in the microelectronics industry
        Farshad  Hekmatzadeh Hossein  Vazifeh Dust Farideh  Haghshenas Kashani
        20.1001.1.23833279.1399.11.42.14.5
      • Open Access Article
        • Abstract Page
        • Full-Text

        6 - nvestigating the Factors Affecting the Development of Internal Marketing in the Banking Industry (Commercial Bank Case Study)
        Samira  Asadi Mohammad Mahdi Mozafari Babak Haji Karimi Mahmood Noraei
        20.1001.1.23833279.1400.11.43.13.0
      • Open Access Article
        • Abstract Page
        • Full-Text

        7 - The role of ethics in the effective marketing process of the home show network
        Seyed Nasser  Kamali Esmail  Hasanpour Ghoroghchi Sirajuddin  Mohebbi
        20.1001.1.23833279.1400.11.44.9.8
      • Open Access Article
        • Abstract Page
        • Full-Text

        8 - Designing a marketing model to promote and improve the sale of herbal medicines: A qualitative research
        Zakieh  Ashouri seyyed mahmoud  shabgoo monsef kambiz shahroodi ali  gholipour Soleimani
        20.1001.1.23833279.1400.12.45.11.5
      • Open Access Article
        • Abstract Page
        • Full-Text

        9 - Optimal marketing behaviors and its impact on the development of Internet TV (Case study: Audience of ordinary TV and Internet TV in Isfahan)
        Zahra Askari Esmaeil Hasanpour Mohammad Hossein Ranjbar Serajedin Mohebi
        20.1001.1.23833279.1400.12.45.12.6
      • Open Access Article
        • Abstract Page
        • Full-Text

        10 - Designing a model for creating a company's value set, taking into account the customer's ethical value and social ethical value
        Keyvan  Mohbed Hashem  NikouMaram Karim  Hamdi
        20.1001.1.23833279.1401.12.48.8.2
      • Open Access Article
        • Abstract Page
        • Full-Text

        11 - Ethical components of providing a model to motivate and increase the culture of buying domestic products (Case Study: Electrical Appliances)
        Saloumeh  Nouri seyed mahdi  moafi madani Yadollah  khodaverdi
        20.1001.1.23833279.1401.12.48.9.3
      • Open Access Article
        • Abstract Page
        • Full-Text

        12 - Pathology of the Ethical Approach in Social Media Marketing Activities in the University (Case of Study: Islamic Azad University)
        Fatemeh Abolhasani targhi Seyed Hassan  Hataminasab Mohammad Soltanifar
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